Finance & AccountingWeb Development2026
A services site built around client decisions, not service categories
A website for a UK accounting and advisory firm, structured around the actual decisions business owners, contractors and individuals need to make — not a generic list of services.
Challenge
Accounting firm sites usually list services — bookkeeping, tax, payroll — and leave the visitor to work out which one applies to them. TaxBridge needed a site that met different clients where they actually are.
What we built
We built dedicated journeys across bookkeeping, business tax, VAT, payroll, CIS and advisory, organised by client type rather than service type, so a contractor and a growing company each land on content relevant to their situation.
Results
- —Live site organised around client journeys — small business, contractor, individual, growing company.
- —Full service coverage — bookkeeping, business tax, VAT, payroll, CIS, advisory — without collapsing into one generic services page.